Marketing Automation
TRAININGS

Registration form

Below, you will find the registration form for the training. You will recieve an email form us with all the details a few days before the event.

Note: there is an upper limit on the number of guests - up to 15 attendees.

*Indicates a required field

We would like to invite you on a one-day training for all SALESmanago clients.

The event is free.

Time and place: COMING SOON


The purpose of the training is providing knowledge about the SALESmanago Marketing Automation system. If you are just to begin to create your own Marketing Automation compain,you will definitely need to know how to do it.

Of course you have all the sources for learning:

  • webinars
  • online course on the SALESmanago e-learning platform
  • support page
  • ebooks etc

But during the training, we will show you how to go through the first 10 steps of the system configuration: together we will put the first settings on your account - so do not forget to take your computer with you!

Advantages:

  • no boring presentations - work in the system !
  • thoughts exchange - brainstorm on the topic of Marketing Automation
  • case study - you do not have to read thousands of ebooks : we will tell you everything
  • after the training you will have an opportunity to set up your system and start working with the SALESmanago Marketing Automation

We would like to invite you to SALESmanago meeting for partners and resellers.

This one-day event will take place in Cracow and provide you with all information about Marketing Automation you need. Our experts will discuss its possibilities, features, case studies and most effective selling practices.

Participation in the event is free.

Date: 25-26th January 2018

All Participants are also invited to a special SALESmanago After Party.

Training Program
11:00am - 11:30am
Marketing Automation - introduction
11:30am - 12:00pm
Website integration and the account configuration
  • contact monitoring: how it works
  • integration with the shop platform / page www
  • email account and user account configuratio
12:00pm - 12:05pm
Coffee break
12:05pm - 1:00pm
Contact database and lead acquisition
  • CRM: how to import contacts and read the contact card information correctly
  • Ways of acquiring new contacts
1:00pm - 2:00pm
Lunch
2:00pm - 3:30pm
Communication - mass and automatic campaigns
  • Email Marketing: creating messages and sending methods (+ dynamic content )
  • Automation processes and contact segmentation
3:30pm - 3:35pm
Coffee break
3:35pm - 4:30pm
Case Study / workshops
Day One
Day Two
9:00am - 9:30am
Coffee and networking
9:30am - 10:45am
Introduction to Marketing Automation: overview, possibilities and main functionalities of the tool.
10:45am - 12:00pm
SALESmanago Marketing Automation step by step. How to configure and use the system on a regular basis.
12:00pm - 1:00pm
Lunch
1:00pm - 2:00pm
Lead Nurturing and other Marketing Automation best practices and case studies in B2B.
2:00pm - 2:30pm
Coffee Break
2:30pm - 3:30pm
Marketing Automation best practices and case studies in B2C and eCommerce.
3.30pm - 4.30pm
Beacons, Anonymous Marketing Automation, NextGen for eCommerce, ROPO effect handling and other advanced possibilities of SALESmanago.
8:00pm
SALESmanago After Party
10:00am - 11:00am
Benhauer / SALESmanago as a Marketing Automation leader in Europe.
  • Grzegorz Błażewicz, CEO, SALESmanago Marketing Automation
11:00am - 12:00pm
Partner Program Policies, Provisions and Revenue Simulation.
  • Radosław Gawlas, Head of International Partnership Channel, SALESmanago Marketing Automation
12:00pm - 1:00pm
Lunch
1:00pm - 2:00pm
How to successfully sell Marketing Automation tool in B2B, B2C and eCommerce. Best practices and case studies.
  • Michał Janas, Senior Product Manager, SALESmanago Marketing Automation
2:00pm - 2:45pm
Introduction to Mobile Marketing Automation: business overview, case studies and reselling potential.
  • Michał Loręcik, Partner Channel Manager
Instructors
Paulina Nowakowska
Paulina Nowakowska

From the very beginning of her career at SALESmanago, Paulina educated clients about the possibilities and usage of the system. Initially she spread the knowledge among customers in the sales department, and now she supports Partners in the support top team. When she does not talk about the latest trends in automation, she is fascinated by the life, tradition and culture of the nations of the Far East, especially Korea (North and South).

Aleksander Skałka
Aleksander Skałka

Marketing Automation Strategy Director. Jagiellonian University graduate. He is responsible for product development and servicing SALESmanago Projects as well as building knowledge on system’s functionalities. Has rich experience in implementing advanced automation and sales processes. After hours, a heavy metal singer.

Organizers
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SALESmanago E-learning Platform

Complete the course and get your certificate

Location

COMING SOON

Location

BENHAUER

Grzegórzecka 21

Cracow